Google and Yahoo are eating lunch on what used to be the expense accounts of the largest advertising and information venues in the world.
Google’s most recent update is taking longer than usual to complete. As reported here two weeks ago, Google is updating its algorithm and this update is causing volatility in the search engine results under various keywords and keyword phrases.
There is more than one way to make a strong showing on the search engines, but Search Engine Optimization is the only way that you can achieve long-term success through the regular listings in a search engineGÇÖs index.
Bill Gates is blowing smoke at Google again. Twice this week Gates has said nasty things about Google. Yesterday he was sounding sort of high-school churlish with his statement, “Google is still perfect; the bubble is floating, and they can do everything. You should buy their stock at any price. We had a 10-year period […]
The problem with most e-commerce marketing strategy today is that companies don’t understand how they use things like web analytics. Most e-commerce directors or web marketers are given a budget and told to stick to it, and good analytics don’t usually come cheap.
To build a successful Web site takes more than being a skilled programmer or user interface designer. You may know all there is to know about Dreamweaver, MS FrontPage, PHP, HTML, or Flash and still not construct a Web site that will be found in search en
The other day a new client of mine wrote to say how busy they were, and although they wanted to proceed with an SEO campaign, they weren’t sure how much time they could personally invest in it. They asked me to spell out what we’d be expecting from them and how much time it […]
For search engine marketers the question of relevance vs. effort comes into play. At one time, a listing at the Open Directory was mandatory in order to guarantee strong listings at Google, Yahoo and other search engines.
So you want people to find your website? First page placement can be as simple as investing a few dollars into paid search advertising. Within minutes your advertisement can be listed at the top of the pack among other PPC listings. When it is this easy to push your site to the top why would […]
Both Google and Yahoo appear to be updating their listings at this time. Searchers and SEOs have reported major fluctuations in search engine results pages over the past two days.
