Prominence is how close to the start of the area that the keyword appears. In general, a keyword that appears closer to the top of the page or area will be more relevant. However, sometimes it helps to have a keyword in the middle of an area, or even toward the end of the area.
For example, an Infoseek search for keyword “Pre-Owned Electronics” returned the following match:
Pre-Owned Electronics, Inc – Refurbished and Used Apple Macintosh Systems, The independent source for new, remanufactured and used Apple Macintosh computer systems, parts, peripherals and accessories. We offer a full line of refurbished as well as used… 98% http://www.preowned.com/ (Size 3.1K) Read more…
An example of effective use of keyword proximity is to use your prominent keyword or keyword phrase in both forward and reverse proximity.
If I write about an Internet service provider specializing in accelerated dial-up Internet access, I will first consider the keywords I am targeting for the specific page. If I determined that the target keyword phrase is “accelerated dial-up”, I will want to use keyword proximity such as the following:
Page Title: Accelerated Dial-Up
Description: Accelerated dial-up: Surf faster with dial-up accelerated to 5x the speed.
Heading: Accelerated Dial-Up
Sample Sentence: seohyd Internet Service offers server-compressed accelerated dial-up service. Dial-up acceleration service provides up to five times the download speed of Web pages compared to standard dial-up Internet service.
In the instance above, I have used keyword proximity to display the keyword phrase as both “accelerated dial-up” and ” dial-up acceleration” and repeated it throughout prominent places within the page.
Please note that the keywords are used in both directions (e.g. accelerated dial-up and dial-up acceleration). It often takes a careful eye to detect proper keyword proximity usage, but search engines see everything.
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As a side-note, some people think that they should hide keywords. I am not ashamed or afraid to tell you of hundreds of keywords I hold at the top of very competitive search engine results. The way I look at this is if you want to compete with me, I welcome your challenge. After all, I compete with millions of competitors on a daily basis. Hiding keywords is another upcoming article where I will dispel some myths, so keep reading!
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As I have discussed in previous articles on keyword usage, and how to never cheat a search engine, you should not become overzealous with any tips that I offer. At the same time, if you have a page about a specific topic, you should make it clear why a reader is there, and why a search engine should index your page.
http://www.ranks.nl/tools/proximity.html Keyword Proximity Analyzer
Keyword Stemming in regards to PPC, is taking the stem of a word, and building additional words by adding a prefix or suffix and using pluralization.
Sometimes the words from the output of these keyword stemming tools don’t have any meaning. That’s because the keyword stemming tools are meant to strip a word down to the root and show different variations of the word form.
So, the solution is for the keyword stemming tools to cross-reference the output against a huge dictionary of words (like Merriam Webster Dictionary) to insure that the output is linguistically correct words.
An example of Keyword stemming for the word “search†is:
search
searcher
searches
searched
searching
searchable
Keyword Stemming tools are very useful for expanding keyword lists. Some of these keyword stemming tools will give you the equivalent of long tail keywords. My suggestion is to use keyword matching options to increase your conversion rates. Bear in mind, that most 2nd tier search engines won’t have the keyword inventory. So, keyword stemming is a better strategy on the large engines like Google & Yahoo rather than smaller engines like Ask.
http://www.related-pages.com/adWordsKeywords.aspx  Keyword Stemming tool
Do you ever feel like you know just enough about Blogging to be dangerous? Let’s see if we can fill in some of the gaps with the latest info from Blogging experts.
Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online Read more…
Increasing traffic to your blog is fundamental to your blog’s success on the Internet. As you’ll soon find, it isn’t all that hard to increase traffic to your blog, but it does take time.
The first and most important rule for increasing traffic to your blog is to post, post and then post some more. Posting new and unique content on a regular basis to your blog is crucial to success.
Another Read more…
Currently there are over 30 million blogs on the internet and thousands more being created each week. Assuming ownership of one blog per person, that’s a minimum of 30 million people slinging around their personal opinions on all that exists under the sun. This is a good thing. The free exchange of thoughts and ideas is what prevents the world from becoming a stagnant pool of dictatorship with the appropriate green scum floating on top.
However, to steal a line from the movie Spiderman, ‘With great power comes great responsibility’. Blogging has become a way for the voice of the people to be heard. We must be careful, though, not to abuse our power through thoughtless acts that hurt the credibility of bloggers and blogging. One place that continues to be our Achilles heel is when good Read more…
When one gives a quick look at the articles written on blogging, the common theme seems to be making money from blogging. The authors invariably talk about adsense and how we can make money from blogs. Read more…
A blog is something all of us love. We express ourselves on our blogs. We have the freedom of writing whatever we want and there is no worry about what others will say. That makes our blog very special. It is an extension of our personality. Read more…
Myspace.com is the definitive social networking website. It gives you space to create your personalized profile. This calls for innovative designs that allow you to differentiate your space from those of others. This will allow a user to attract more people to his/her space and increase their network. That is in effect the objective of the site. Read more…
When I first heard about adsense by google I did not pay attention to it as I do not have my own website to put it on and I did not even know what a blog was back then.
I have spent many sleepless nights trying Read more…