SEO Information and News Blog

Webmaster tools are becoming a hot topic in the major search engines these days. It is becoming increasingly obvious to search engine companies that they need to begin listening to webmasters and provide more tools to ensure future brand integrity. It is about time! I have been waiting for the search engines to wise up and over the past couple of years both Google and Yahoo have begun to prominently feature such tools. This article is devoted to Yahoo’s Site Explorer tool and how you can harness it to help you improve your search engine rankings and improve your odds for online success.

Original post by ross@stepforth.com (Ross Dunn) and software by Elliott Back

The more I whany link baiting is the more I realize its really already part of a sound search engine optimization/marketing campaign, or at least it should be. Real link baiting is really nothing more than having a site that is worth of attention.

Original post by stoney@polepositionmarketing.com (Stoney deGeyter) and software by Elliott Back

Google XML Sitemaps have been around for a while now and many webmasters are starting to become familiar with them. They can help you to achieve up to date indexing in Google, and, in a round about way, play a small roll in assisting with rankings. Sitemaps are not needed by everyone, but can be of significant use for many websites. This article will touch on the basics of what they are, who can use them, and how to implement them.

Original post by scott@stepforth.com (Scott Van Achte) and software by Elliott Back

For anyone who has not had the exhausting pleasure of attending one of the SES Conferences, be assured this is, at best going to be a working vacation, a very hard working vacation.

Original post by jim.hedger@gmail.com (Jim Hedger) and software by Elliott Back

Viral marketing for links: “Link building was once the most tedious, labor intensive processes of search engine optimization. It’s funny because inbound links also happen to be one of the more important aspects to your search engine rankings. Fortunately, it’s not so tedious anymore. Thanks to the social web, link building through buzz marketing is now possible. With link building, quality trumps quantity. But let me be first to tell you that a large quantity of quality links is best . The highest quality links you can get are natural links, which is a link that is given without any incentive. It means that a web publisher or author choses to link to you on his or her own free will, without you having to pay or ask for that link. They come ‘naturally’. These links are usually found placed inside relevant content such as articles, news stories, and blog posts. Before the whole ‘web 2.0′ phenom came around, link building consisted of reciprocal link exchanges, purchasing paid link advertisements including directory listings, and optimized press releases. It’s a different story now, those link”