Country-Specific Targeting
When it comes to the search engines and country-specific content or searches, there are several obvious variables the engines use to determine the geography of a particular site or company:
TLD (.com or .co.uk or .ca for example)
Hosting (Is the site hosted in the UK, the US, Canada?)
Inbound links (Are they primarily from US sites, UK sites, Canadian sites?)
Spelling and grammar (Do they use the metric system? Is color spelled with a “u”? Do they put “eh?” at the end of sentences? - kidding, Canadians, only kidding.)
Language (if specific to a country/region, which excludes E…
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