Google showing Ads with 3-line Sitelinks in Search Results
Google has been making changes to the Ad structure and even the search results pages always, and now we would see the ads modified in a better way. When the ad is very much relevant to the search term, the no. of lines sitelinks we would see is three. For example, search for any big reputed company with its name in the search box and you would see an Ad by that company having 6 sitelinks, as we show in the box below.
This type of ad structure would be very much helpful for the local brands like the hotels, restaurants, local businesses etc. but the ones that would see a negative effect from the same would be the sites where the competition is very high, and the brand name is not of much importance, instead the search terms are. The only ones who won’t be much affected with this type of change, would be the affiliate companies who do not have the Google ads as the main source of traffic. The high number of sitelinks would surely help in branding of the company, and even in building up the trust in users.